Author Archives: Alan Kline

In WolfBrown’s Intrinsic Impact program we often talk about measuring what matters. We use impact indicators to align our surveying to arts organizations’ missions and our clients have affirmed the value of research that reflects their goals. There’s a flip … Continue reading

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Most arts administrators understand that audience data is important. Yet, why don’t more organizations collect audience data on a regular basis? Many point to staff capacity as the reason for this disconnect, and certainly arts administrators are often stretched too … Continue reading

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