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TYA Today Publishes a New Article on WolfBrown's Research with The New Victory Theater
The article, "Giving Voice to Young Audiences", discusses the takeaways from 5-year research endeavor for The New Victory Theater's Schools with the Performing Arts Reach Kids (SPARK) program.


Excerpt from "Giving Voice to Young Audiences":

Supported by a 5-year Arts Education Impact grant from the Pierre and Tana Matisse Foundation, The New Victory Theater (The New Vic) took on this challenge in an effort to move beyond traditional audience reception metrics and capture the impact of live performances from the perspective of the very audience members they serve – children themselves. Under the leadership of Courtney J. Boddie and Lindsey Buller Maliekel, the theatre’s directors of education for school engagement and public engagement, respectively, The New Vic collaborated with Alan Brown and Megan Friel from consulting firm WolfBrown on the first of its kind large-scale research endeavor into child audience reception...

Read the full article at http://www.tyausa.org/giving-voice-to-young-audiences/