Tag Archives: ballet

How do you like to learn? That was the core question behind a series of focus groups I recently facilitated for a major ballet company. We sat down with ticket buyers over three weeks to explore attitudes, preferences and current activities … Continue reading

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In our work for the Doris Duke Charitable Foundation’s Building Demand for the Arts program, Alan and I have been trying to gain a better understanding of what it means to build demand and what strategies are effective in doing so. In … Continue reading

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